What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, PointCentral) are called “first party cookies.” Cookies set by parties other than the website owner are called “third party cookies.” Third party cookies enable third party features or functionality to be provided on or through the website (e.g., advertising, interactive content and analytics). The parties that set these third party cookies can recognize your computer or mobile device both when it visits the website in question and also when it visits certain other websites.
We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Sites to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Sites. Third parties serve cookies through our Sites for advertising, analytics and other purposes. This is described in more detail below.
The specific types of first and third party cookies served through our Sites and the purposes they perform are described below:
Essential Cookies: These cookies are strictly necessary to provide you with services available through our Sites and to use some of its features, such as access to secure areas.
|Company||Cookies run on PointCentral Public Website||Cookies run on password-protected PointCentral user or partner account||More information and how to refuse these cookies|
|PointCentral ||Yes||Yes||Because these cookies are strictly necessary to deliver certain features of the website and services to you, you cannot refuse them. However, you can block or delete them by changing your browser settings as described below under the heading “How can I control cookies?” Although, if you do so, you will not be able to log in to your secure account and will not be able to use certain other features of the website.|
|WordPress||Yes||No||Because these cookies are strictly necessary to deliver certain features of the website to you, you cannot refuse them. However, you can block or delete them by changing your browser settings as described below under the heading “How can I control cookies?” Although, if you do so, you will not be able to use certain features of the website.|
Functionality and Analytics Cookies: These cookies are used to enhance the performance and functionality of our Sites, but they are non-essential to your use of the Sites. However, without these cookies, certain functionality may become unavailable to you. These cookies may also collect information that help us understand usage of our Sites in order to measure and improve performance of the Sites.
|Company||Cookies run on PointCentral Public Website||Cookies run on password-protected PointCentral user or partner account||More information about these cookies|
|PointCentral ||Yes||Yes||You can block or delete these cookies by changing your browser settings as described below under the heading “How can I control cookies?“|
|WordPress||Yes||No||You can block or delete these cookies by changing your browser settings as described below under the heading “How can I control cookies?“|
To more fully understand how Google may use the data it collects, please review “How Google uses data when you use our partners’ sites or apps,” (located at https://policies.google.com/technologies/partner-sites or any successor URL).
To opt-out install the plug-in: https://tools.google.com/dlpage/gaoptout.
|Yahoo Analytics||Yes||No||For information about Yahoo Analytics and for how to opt-out go to: https://policies.yahoo.com/xa/en/yahoo/privacy/topics/analytics/index.htm.|
What about other tracking technologies, like web beacons?
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Sites or opened an e-mail that we have sent them. This allows us, for example, to monitor the traffic patterns of users from one page within our Sites to another, to deliver or communicate with cookies, to understand whether you have come to our Sites from an online advertisement displayed on a third-party website, to improve Site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
How can I control cookies?
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate information and opt-out links provided in the cookie tables above.
Where can I get further information?
Last updated: January 1, 2020